Grow your business with Snapchat Ads
Snapchat Ads are for every business, no matter the size or industry. Become a part of Snapchatters' everyday conversations with full-screen, digital ads that inspire action from the people that matter most to your business.
Snapchat is a camera and messaging app that connects people to their friends and the world.
With Snapchat Ads, advertisers are able to reach a global audience and drive meaningful results.
Reach the audience that matters most to you
Target the Snapchat Generation based on their interests, behaviors, location, and more. Connect with the people who are driving new behaviors and values that are changing the world.
On average, 293 million people use Snapchat every day.
Snapchat reaches 75% of millennials and Gen Z.
On average, Snapchatters spend over 30 minutes on Snapchat every day.
Solutions for every industry
Snapchat Ads are built for businesses of all sizes and objectives and can help you reach your target audience and meet your advertising goals.
E-commerce businesses
Drive online sales and desired website actions.
App and game developers
Increase app installs and re-engage app users.
Local businesses
Drive foot traffic with location-based targeting.
Snapchat can help your small, medium or large business grow.
Success Stories
Kent State University
Kent State University, a public research university in Ohio, partnered with Snapchat to reach students 16-18 who might be interested in applying to college. The objective was to build awareness of the university on Snapchat in order to drive students to complete undergrad applications. KSU achieved an impressive cost per sign up that was 24% more efficient than the client’s goal.
SHEIN
”Snapchat has helped us consistently expand our influence amongst Gen Z and Millennials. We've found that the dynamic, creative audience who lives on Snapchat also converts incredibly efficiently, driving a cost per purchase 50% lower than what we're seeing on other channels and ROI 20% above our goal.”
— Leonie Xu, Marketing Director, SHEIN
Sky Zone
1 in 3 Snapchatters at Sky Zone locations who saw the Filter applied it to their Snap and shared it with their friends and family. In less than six months, the Filter was used more than 250K times, and those Snaps were seen by 13.2M people. Not only did customers engage with the brand via Snapchat, but they spread the word about Sky Zone on a massive scale, resulting in more sign-ups.
LaserAway
LaserAway achieved 21% lower cost per lead with Snapchat’s audience targeting. Within weeks of running Snap Ads, LaserAway also saw that Snapchatters were signing up for a consultation at a 21% lower cost than seen on other platforms. With this consistently strong performance, LaserAway has increased their Snapchat advertising budget and will continue implementing Snapchat’s new features.
MANSCAPED
The addition of Snapchat to Manscaped’s media mix allowed the company to increase both new customer acquisitions by 13% and overall company revenue by 17% in only two months.
Snapchatters also proved to be high value customers with an average order value 20% higher than users acquired on other platforms.
Wendy’s USA
Wendy’s “Fresh Beef, Never Frozen” College Football campaign on Snapchat was successful across the entire purchase funnel ultimately yielding 138,000 visitors to its stores in the US.